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SPIRIT UNIVERSITY HOMEPAGE | UNDERGRADUATE PROGRAM | MASTERS SERIES |
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Undergraduate Program |
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SU 101
Member Orientation & Activation |
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Held monthly.
Hospital member representatives gather for multiple hospital camaraderie, strategic planning and comprehensive curriculum for the successful launch of Spirit of Women in both the hospital and community. Spirit U 101 is followed by a new hospital one-day on-site visit to build consensus, launch initiative, and leverage local media opportunities.
All new members send at least two participants to this intensive three-day session. New coordinators, staff or executives at existing member hospitals are also welcome.
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SU 201
Spirit of Philanthropy: Fundraising and Friend-raising with Spirit Strategy |
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Date to be announced. Class notes and presentations available via the members’ only intranet Spirit Meetings link.
Join Spirit of Women at our national program office in Boca Raton, Florida, to network with other professionals in an interactive setting, share creative approaches to fundraising with Spirit and re-envision and leverage relationships within your organization and community.
Meet with other Spirit hospital members to benchmark successful efforts in fundraising and donor cultivation with Spirit of Women
Enhance your fundraising talent, review effective templates, and refresh your “spirit” with healthcare executive colleagues striving for innovation and success!
Maximize your hospital’s philanthropy efforts with two days of intensive networking on:
- Demonstrated best practices and techniques to tap into new revenue sources using Spirit of Women, including donor cultivation and loyalty programs
- Proven collaboration models on innovative outreach and community partnerships that generate support
- Emerging trends in strategic fundraising illustrated by real-world case studies
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SU 202
Spirit of Women Consumer Membership Program: Build Loyalty Beyond Reason |
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Date to be announced. Class notes and presentations available via the members’ only intranet Spirit Meetings link.
Learn the secrets and success of how Spirit of Women hospitals are using Consumer Membership Programs to increase revenues and drive service line volumes.
Join Spirit of Women at our national program office in Boca Raton, Florida, to network with other professionals in an interactive setting, share creative approaches to tracking return on investment with Spirit, and learn how to leverage relationships with businesses in your community to drive women to your hospital.
Register with Spirit of Women today and grow your consumer loyalty program for fun and profit while enhancing your “spirit” in the company of healthcare executive colleagues striving for innovation and success!
Maximize your hospital’s consumer loyalty efforts with two days of extensive networking on:
- Designing your program to align your consumer membership program with consumer events and classes
- Mobilizing your consumers for change
- Consumer database management and tracking downstream revenue
- Soliciting support for your consumer membership program internally and externally
- Leveraging you consumer membership program for physician, practice group and service line growth
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SU 203
Managing Hospital Brand, Building Spirit Identity: How to best utilize the Spirit identity for your brand |
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Date to be announced.
Advanced Spirit of Women strategy workshop designed to help hospitals better understand how Spirit of Women can be used to elevate hospital brand
Members only
Pre-requisite: Spirit U 101 or 1+ years Spirit implementation experience
Topics of Special Interest will include;
- Spirit Standards and how to promote them
- Using national advocacy partnerships and celebrities to garner increased local media attention
- Review of hospital success stories of Spirit identity integration
- Learn how to take advantage of national Spirit media interviews
- Learn how to develop community media partnerships around Spirit of Women
- Unravel the secrets of achieving feature story coverage – regional and national
- How to get physicians and services into the national news
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SU 204
Day of Dance® |
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Date to be announced.
Learn new strategies on how Day of Dance can help drive volumes, build brand awareness and engage your hospital staff and healthcare providers. This curriculum is designed to help you build a memorable experience for your consumers, physicians and employees with this signature program for Spirit of Women. All members, new or veteran, are invited to attend this 2-day workshop.
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SU 205
HeartCaring® Certification |
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2010: March, July, October – exact dates to be announced.
For HeartCaring Members only. This national designation program demonstrates excellence in gender-sensitive cardiovascular diagnosis and treatment. HeartCaring is a three-pronged approach to planning and implementation that includes hospitals, clinicians, and consumers in an effort to increase awareness and reduce mortality due to heart disease in women. This course is mandatory for new HeartCaring members and available for current HeartCaring members. The 2-day orientation provides training that allows attendees and the hospital to achieve HeartCaring Designation. Participants learn the program’s objectives, strategy, tools, reporting and specifically how to launch at their hospitals. The orientation prepares participants to conduct their own training and education sessions allowing them to differentiate their staff and primary physicians as HeartCaring Designated, the key component for successful physician integration, staff and consumer education. |
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